Many real estate agencies have reduced their staff in recent times. In many cases, due to reduced sales. In this way the figure of the real estate virtual assistant job emerged. It most commonly exists in countries like the United States, where it is more common for agents to work independently. A freelance assistant does not need to work from a real estate office, even many times they find themselves working from another location abroad, carrying out administrative, operational and marketing planning tasks for the company they work for.
What is a virtual real estate assistant?
They are freelance employees who are dedicated to the real estate business who can take on a variety of tasks, as they do not specialize in a specific area.
The real estate virtual assistant job involves being responsible for setting up and confirming appointments, managing the calendar, entering data, and any other tasks that come their way. Their job is to manage and free up the time of the real estate agent or broker they are helping.
Although they work remotely, they work the same hours as any other employee and have a long-term contract. More and more real estate companies use virtual real estate assistants as they consider local staff to be expensive. Offshore personnel, on the other hand, mean savings in time and cost.
It also requires a great effort to train the assistant, it is enough to indicate the objectives of his tasks and give him the basic information, because the virtual assistant already has knowledge of real estate, especially with regard to marketing tools, technology and the internet. In the United States, the Real Estate Virtual Assistant (REVA) is a recognized position used by real estate agents. There is even an “International Real Estate Assistant Association, or IREAA” that promotes and guarantees its proper functioning. For many real estate agents, time is much more important than money, and by spending a little money on their virtual assistants, they have been able to have more free time and enjoy more of their personal and family lives.
What tasks does a virtual real estate assistant perform?
According to IREAA data, more than 80% of property buyers start their search on the Internet. To be competitive, you need the support of independent professionals who are up to date with technological advances and know how to apply them to the real estate business. This is the virtual real estate assistant job description divided in groups of tasks:
Marketing and communication tasks
You can hire virtual assistants to help you with real estate marketing tasks to increase engagement with your target audience by improving and expanding management, social media and content tasks. For example, virtual assistants help real estate business owners handle various marketing tasks, such as blogging, editing digital photos and videos, constantly updating social media to promote their brand, and disseminating property listings.
Virtual real agent assistants are also dedicated to designing brochures, posters and multimedia presentations on the agency’s services, creating packages and powerpoints, sending and designing newsletters, sending graphic material to their spheres of influence, working with updates on SEO. Most of the content is digital, and they are in charge of the audiovisual material that will circulate through mailings, social networks, community managing, advertising, blogs and websites.
Administrative and operational tasks
While it is true that many administrative tasks do not generate income, it is also true that they can take away the valuable time you need to focus on selling properties and keeping your company up to date in economic and organizational matters. Virtual assistants for real estate agents perform administrative and / or operational tasks such as: event and meeting coordination, calendar administration, data entry, tracking of your business expenses, such as office and supplies, fees or license fees, real estate and broker licenses.
They can also handle contracts and other important documents to save you time. Virtual assistants help with a variety of administrative tasks such as tracking and filing business documents, maintaining closing lists, and signing contracts.
Another important part is that they stay on top of their MLS listings, including uploading their listings to real estate platforms.
They can even perform administrative tasks from their personal sphere, such as organizing family events, birthdays and vacations.
The most important virtual real estate assistant duties keeps abreast of each task, ensuring that it reaches the most urgent immediately, and classifying the rest of minor importance for later.
Search, survey and sales tasks
You can hire a virtual assistant to help you with the generation and monitoring of real estate leads. The virtual assistant makes calls to potential owners and helps you with the selection of potential and qualified clients.
They are dedicated to everything to do with investigating buyers and sellers, updating their real estate CRM like Aidy, with notes on leads, and gathering feedback from their clients and team members.
What to Take into Account when Hiring a Real Estate Virtual Assistant?
You may wonder how would you know if you need or you are prepared for hiring a Real estate virtual assistant, or how will you find the correct one for you. You may also wonder how could you check the amount of hours they say they worked for you and charged at the end of the month.
The response to these inquiries starts and finishes with clear results. It’s basic that you get your home all together first so you can set your desires obviously from the earliest starting point. On the off chance that you’ve done that viably, it will be simple for you to check the expectations and ensure they’re on point. In case you’re ever in question, many re-appropriating instruments have programming toward the back to follow precisely how your remote helper is utilizing their time.
Start by getting your own business framework and procedure set up, at that point evaluate where the key bottlenecks are and coax out the specific errands and results that would help expel those bottlenecks, and get more arrangements streaming in. At that point review a set of working responsibilities with away from and thought of what achievement resembles in this job.
There’s certain understandings you’ll need to make while recruiting your contractual workers also. Right off the bat, you’re going to require a self employed entity understanding set up which is marked by the two gatherings. This is clearly acceptable business practice so as to give you legitimate assurance, yet it permits things official regarding guaranteeing the temporary worker knows precisely what the person in question ought to do. You may likewise consider setting up a NDA which implies your specialist can’t disclose mysteries to contenders or pull any of your information.
What is the Cost-Benefit when Hiring a Real Estate Virtual Assistant?
While it’s enticing to make due with the least expensive choice, it’s smarter to consider this expense as far as what your business actually needs and the worth you’ll be getting for your venture. In general virtual assistant services for real estate have more benefits that costs if implemented correctly. Here are a portion of the elements to consider:
Local assistant vs. abroad assistant: There are a huge amount of misguided judgments about recruiting abroad assistance, and these confusions can cost you. Keep in mind the ability you can discover abroad. Not exclusively is abroad re-appropriating increasingly moderate, however there are capable real estate virtual assistants everywhere throughout the globe, who are talented at different parts of maintaining a business and more than open to conveying results across time zones. Additionally, when you recruit abroad assistance you don’t need to make due with whoever’s accessible in your market, the whole anything is possible for you.
Obviously, there is a spot for neighborhood ability. Particularly in land. For instance, on the off chance that you have to redistribute a high volume of customer confronting work, it may be valuable to go with somebody that is locally based, or even privately based, who has a superior comprehension of the subtleties in your market. This normally bodes well when you need full time, customer confronting help, or will need to meet with this individual up close and personal. For instance, in the event that you somebody to help with hands on work, open houses, and so forth.
Level of understanding: A few operators suggest going with a handyman, others suggest finding a specialist in the kind of work you’re hoping to redistribute, and numerous virtual assistants specialist co-ops are specialists at coordinating you with a virtual assistant who has the privilege instructive foundation and level of understanding for your necessities.
Obviously, land explicit specialists with marvelous experience will have a sticker price to coordinate. In case you’re venturing out re-appropriating, we suggest beginning with a virtual assistant who’s all the more a generalist, however who has exhibited a capacity to convey plainly and indicated that they’re okay with the rundown of results and desires you’ve given. A few operators suggest trialing the virtual assistant with a venture based task, at that point moving to a set hours out of each month understanding when they’re certain they’ll be content with the work.
Be that as it may, if this isn’t your first rodeo, and you have the income to legitimize it, it’s certainly desirable over go with a specialist, as these folks can get a portion of the greater, juicier undertakings of your plate, which will assist you with quickening your development much more rapidly. Numerous master virtual assistants will even have understanding and thoughts that can make income open doors for your business that you may never have thought of.
Extent of work: You should know precisely what you’ll be re-appropriating before you get moving. Take some time to consider where you truly need the most assistance, and how much work you really need to keep your virtual assistant occupied. In the event that fundamental, take a stab at following your time for two or three weeks to a month to increase some genuine clearness on where your time goes every day. Give uncommon consideration to the pieces of the day you’re generally gainful. The little undertakings that unquestionably don’t drive deals yet can take up a whole morning are the ideal errands to re-appropriate to a virtual assistant for real estate, who coincidentally, can presumably improve and quicker than you ever could at any rate.
Part time or based in a project: At the point when you’re simply beginning, a contractual worker or task based virtual assistant will work best. By utilizing a virtual assistant, you not just get some opportunity in your workday, you likewise get an opportunity to try things out and perceive how much work you really need to redistribute and get a precise read on whether to broaden your concurrence with the virtual assistant to a drawn out agreement.
On the off chance that you discover you can’t survive without the virtual assistant, proceed to make the bounce to progressing low maintenance help before you bet everything with a full-time worker.
Where do you Find a Real Estate Virtual Assistant?
Where you locate your ideal virtual assistant for real estate investors isn’t so significant as in being clear and certain about the results and set of working responsibilities you’ve assembled. Here are (only a portion) of our preferred organizations and sites to assist you with narrowing your hunt: Upwork, Timeetc, MyTasker, MyOutDesk, Brown & Brown, InsideSalesAgents.